When Hannah Patten wanted to start a blog, she immediately thought of horses.
It made sense. Hannah was already a regular on the WEF circuit, and riding and spending time with her five horses she keeps at home in Boca Raton was her passion. But once she started blogging, Hannah realized she had a whole lot more to talk about than just horses.
“I decided to take this thing, which was sort of just a blog at the time, and turn it into a business,” she said.
Hannah continues to write about horses and the equestrian lifestyle, like sharing tips on how to handle pre-show jitters or how to combat fear after a fall, but she also broadened her brand, The Patten Standard, to encompass much more.